Tell My Story
“Your brand is quite simply whatever your customers tell their friends that it is, not what you tell them it is."
Effective branding for a business is essentially authentic storytelling. Whatever your current customers tell their friends about your business is truly what your business' brand is, good or bad.
Marketers that attempt to fabricate a story of what your service or product is like will generally fail, not because the message wasn't heard, but instead because the message WAS heard and it didn't align with their experience. Tell your story, exactly as it is, not how you aspire it to be...otherwise, your reputation will be destroyed beyond repair.
DO YOU NEED HELP WITH TELLING YOUR STORY?